Great blog based on the book by Thaler and Sunstein. Nudges are small actions that have great effects… nudges work much better than pushes.
Here are 16 of the best “nudges”.
Weird question with very interesting answers
What does technology want with us?? How technology evolves on TED talks from tech geek Kevin Kelly.
Two new Cloud views
Joe Weinman invented the term ‘cloudonomics’ (a cross between cloud and freakonomics). Here he reveals the Lazy, hazy, crazy: the 10 laws of behavioural cloudonomics. Why whe don’t want to do do it; but why we will be doing it eventually.
In response and a clarion call to action comes from Bernard Golden who specialises in virtualisation and cloud computing. He writes in Cloud computing the dangers of irrational economics:
Cloud comptuing calls for visionary leadership with its eyes on the future and a willingness to upset the apple cart. Shrinking from its opportunities and challenges is a recipe for irrelevancy and obsolescence.
Web designer’s humour – laugh anyway
The Oatmeal specialises in a satirical take on human foibles.
Check out How a web design goes straight to hell.
3 usability testing tools & more
Go to New Zealand company, Optimal Workshop, to check out:
- Chalkmark – website first impression testing; see where people click when they visit your site
- OptimalSort – get people to test your IA or help you create it; takes card sortinginto the online age!
- TreeJack – answers to questions about which labels work best, whether a structure is too deep and where to put certain types of content
Their blog is interesting too. Check out the article on Userfly.