Go to New Zealand company, Optimal Workshop, to check out:
- Chalkmark – website first impression testing; see where people click when they visit your site
- OptimalSort – get people to test your IA or help you create it; takes card sortinginto the online age!
- TreeJack – answers to questions about which labels work best, whether a structure is too deep and where to put certain types of content
Their blog is interesting too. Check out the article on Userfly.
From Ux (User eXperience) magazine… As an eXperiment, Ux invested $50k in companies they considered did a great job at user centred design with some pretty interesting results. Also, Wikipedia has a good article on user experience.
Who would have thought that giving people information about their choices could help them to make better choices?
Dan Pink’s points to a study where they tried to get people to use the stairs more: Stairway to motivational heaven.
Rework is a collection of essays by Jason Fried and David Heinemeier-Hansson, the founders of 37signals, a US company that believes, among other things, that business software should be affordable.
Rework puts into words lots of ideas about doing business that make sense: read the excerpt.
Also, consider buying Rework.