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BUDGET FOR UX
Spending just 10% of a project's budget on user experience design will double your website's effectiveness. And that's not just us saying it. Find out about our UX packages.
If you support your customers in what they want to do, they are more likely to support you. We listen to the people who use your services. Check out our projects and philosophy.
RED BRIDGE WEB
UX ADVOCACY AND DESIGN FOR A BETTER WORLD
We're Red Bridge Web. We do seriously good user experience design and write web content for NFP organisations. Our goal is to advocate and design for a better world.
We're advocates for you and the users of your communication systems. We're the voice of your web visitor, customers, clients and strategic partners - inside your organisation.
Your website is at the heart of your services. Does it have a clear purpose? We're the feedback which will clarify your audience, your message and make your services more effective.
Appropriate techniques for your situation and budget: user research, prototyping, usability testing and other methods. Deliver information architecture, navigation, sitemap and content outlines.
Best practice content writing for your website; content outlines, keyword/SEO analysis and wireframes. We write content so web visitors can achieve tasks we identified in the design phase.
Your website is one (integral) part of your communication systems. Design systems to incorporate feedback, improve your services. Become advocates for your own customers and stakeholders.
Web-related services to improve your ability to manage your online world: mentoring, training, governance and project management. Contact us to find out how else we can help achieve your business goals online.
Our projects demonstrate our commitment to advocacy and design for a better world.
Our design methodology puts website visitors into the picture to create satisfying results for our customers.
Mentoring was very clear and helpful with understanding the goals I need to set and how to develop a useful website. Malcolm was extremely helpful and articulate in sharing his knowledge.Vanessa Chapple, Theatre Artist and Consultant
Local Government Managers Australia (LGMA) is the leading professional association representing managers and aspiring managers in local government throughout Australia and Asia-Pacific. With redesign plan, LGMA sought advice about directions for their website . “Thanks for coming in today. It was really helpful. Thanks too for the references, I will take a look and be in touch when I’ve done some user testing.” (Ange Thiel-Paul, Manager, Marketing and Communications)
Evelyn Bugel is a psychologist specialising in counselling for carers and professional development for those in the caring professions. In 2013 Red bridge Web created her website, with all content and developed a social media strategy. “I am extremely satisfied with the final product which is clean, focused and simple. I wouldn’t hesitate at all to recommend Malcolm who is flexible and dedicated to delivering an appropriate and high quality website solutions to his clients.” (Evelyn Bugel, Psychologist)
MS Australia is our peak MS organisation and the voice for Australians with MS. The MS Australia website relaunched in 2014, Red Bridge Web provided new information architecture (based on user research and testing), reviewed and rewrote all content, along with wireframes and project liaison with the developers, Web Prophets.
“Thank you so much for all the work you put into this project. We went live last night and so far so good… early feedback from the states and a few clients has been encouraging.” (Lee Davelaar, MS Australia Communications Manager)
Rachael Millsom runs SELF, relief and healing for people suffering grief, anxiety and stress. Group and individual sessions, workshops and coaching in mindfulness meditation and one-on-one counselling. Rachael specialises in releasing distress through physical bodywork. Malcolm has been great, and easily able to step into where I was at with my business and online marketing to be able to use the time most effectively to help me with my business. (Rachael Millsom, SELF)
Strategic consultant for premier arts and disability organisation, advising on plans for future web development activity. “Thank you again for your time and advice – just wish I could find the space in my ‘To Do’ list to actually work up the grant application! I think your points about the website and the need to user test as the website is developed hit home with the other members of the Exec Team and will assist in progressing the website redevelopment project.” (Chris Brophy, Operations Manager)
Red Bridge Web designed and created all content for the Plumbing Careers website – launched in 2013 for Master Plumbers. “Great project, Malcolm. The Plumbing Careers website will be an invaluable resource for young plumbing apprentices in Victoria and Queensland. (Melissa Chrys, Communications Manager)
“The session I had with Malcolm was very helpful. After establishing what we wanted to get out of our time together, we were able to bounce around some ideas on how we can ensure our new website is effective and meeting the needs of our end users. A short assessment of our current website was also helpful as it allowed us to identify some pitfalls to avoid when our new site goes into development. Our discussion about social media was particularly beneficial as there is a definite lack of expertise in this space within our organisation. By working through the pros and cons of the various social media outlets, I am confident we can develop a sound social media policy that will work effectively alongside our website as a key communication tool.”
The Association of Northern, Kimberly and Arnhem Aboriginal Artists engaged Red Bridge Web to provide web content and UX strategy. Strategic services included an expert website review and information architecture. Resource and development officer, David Mackenzie appreciated our flexible approach and results-driven planning.
Eco Home and Body is an innovative green living eCommerce business focusing on local clients in the northern suburbs. Red Bridge Web mentored business owner Emma Pascoe, to improve Eco Home and Body website and marketing. Emma was happy with the results: A great start to understanding the function of a website; good guidance and simple steps to follow.
At Red Bridge Web we regularly publish our own articles, news, tips and links to articles by experts in the field: UX design, web content and strategy.
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The dynamic combination of words and images makes video a compelling medium; you can communicate a lot in a short amount of time and video can be used in creative and appealing ways: think Dumb Ways to Die and Beyond Blue’s exceptional sub-website, Man Therapy both witty and very high quality.
As a not-for-profit organisation you may be wondering, “how should we do online video?”. Communication managers and social marketers are concerned about costs and video’s effectiveness as an online medium; is it worth the time and money to deliver video online? Here’s how to conduct a trial and make a case for video on your site.
I suggest your donations page is a good place to start. Why? (more…)